Tag: chris layhe

Three LinkedIn Essentials: A Tiny Thought

Professionals from all industries utilize LinkedIn to further themselves and their business. We at CLAi find our LinkedIn profiles pretty handy as well, yet we recognize that there is a certain way to use your profile to optimize your results. Through our own experience and the points made in Compukol Connection’s business blog, we’ve come up with three basic steps to getting the most from your LinkedIn profile: information, keywords, and references/recommendations.

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Three Aspects of Digital Campaigning: A Tiny Thought

Digital campaigning is a relatively new media collective that has shown remarkable success over the last several years. The two aims of digital advertising are to increase brand awareness and generate revenues for your business. In order to obtain both aims, there are three aspects of digital advertising that must be addressed: social media outreach, display advertising, and e-mail marketing.

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