Making Your Production Budget Work

Music video for Stephen Bigger “Ya Lay Lay”, had an interesting challenge- it was all in Swahili. produced, directed, shot, edited and color graded by Chris Layhe and CLAi film and video production company in the San Francisco Bay Area and San Jose

Making Your Post Production Budget Work

We all know what extreme quality and creativity looks and sounds like…

And every client and potential client wants to achieve this, regardless of the type, size and complexity of the project – and usually regardless of what they might say to us or themselves during negotiations. However, as so many of our clients see it, the barrier to doing this is always the same – the perceived cost of a terrific quality video production.  That’s why we are always happy to meet and chat about your project, the likely needs for post production, and how you might achieve these at the lowest practical budget by fine tuning the production stage of the process.

As one of our more forthright customers insists on saying at the start, middle and end of every call on a new project… (and no, it’s not the girl in the image below)

K2C

I KNOW PRECISELY WHAT EXCELLENT, HIGHLY CREATIVE VIDEO PRODUCTION IS, I KNOW I WANT IT, AND I KNOW I CAN’T AFFORD IT! SO DO YOUR MAGIC AND JUST MAKE IT HAPPEN…

Of course, we can’t actually do magic and completely produce amazing videos for nothing, but we have done our very best to create the next best thing…

CLAi always strive to make the best possible programs, and so we structured ourselves to do so without compromise – by constructing CLAi to be highly scaleable.  We use personnel logistics management to tailor our core costs, operating on a small scale day to day, and then bringing in other team members only when they are actually needed.

This low overhead translates into the ability to take on projects with budgets that can run all the way from around $1,000 for an extremely basic shoot, edit or color grade to more than $250,000 for a complete complex production – all with the same tight quality and financial control, and every production includes the many years of experience of our A team.

Of course, carefully managing our overheads and constantly scaling the active parts of the organization is only part of the equation – the teams that we put together for each individual project are selected from a small group of highly skilled specialists that we have worked with for many years, chosen to make every project an enjoyable and painless experience. To complete the picture, and allow CLAi to be extremely flexible, we own and operate 100% state of the art technology, with a production and post production studio full of the latest and greatest 3K+ RAW systemsediting and color grading equipment and software – the right tools to create outstanding films and video programs.